Dormeo – Project within the DTL / Univerexport retail chains

Dormeo – Key Activities

• Installation and full setup of shelves and dividers in line with client standards and visual guidelines.
• Stocking products according to defined planograms and rotation rules.
• Price alignment and labeling for all listed items.
• Relocation of product positions in coordination with store managers to secure more attractive and sales-driven locations.
• Monitoring product availability and recording all deviations.
• Recommendations for improving product display through additional placements and visual enhancements.
• Client support during the early-phase onboarding within DTL — focused on increasing visibility to accelerate expansion into additional stores.

Customer Benefits

• Faster and more efficient product listing within a new retail chain.
• Increased brand visibility and improved shelf positioning.
• Consistent product availability and professional maintenance of displays.
• Higher potential for expansion across additional locations thanks to a strong initial in-store presence.